November 3, 2025
SEO isn’t dead, it just grew up: understanding AEO, AIO and GEOHow search, AI and generative engines changed the rules , and what that means for your content.
LinkedIn guilt.
That feeling when you haven’t posted in weeks — and now every time you log in, you get a friendly nudge from the algorithm (“Hey, Alice. Your network hasn’t heard from you in a while…”).
It’s not that you don’t have anything to say.
You’re a founder, a CEO, a subject matter expert.
You’ve got ideas. Opinions. Hot takes.
But when it comes time to actually write a post? You’ve got back-to-back meetings, a team to manage, a launch on fire, and a brain full of to-do lists.
So you close the tab.
And promise yourself you’ll post next week.
(Maybe.)
Let’s make it easier.
You don’t need a full content strategy.
You just need a few go-to prompts that work — even when your brain’s running on fumes.
You’ve got insights. You say smart things all the time — in board meetings, on investor calls, or over coffee with your team. You’re not short on insight.
You’re short on headspace.
The problem isn’t that you can’t write a LinkedIn post.
It’s that by the time you get 10 quiet minutes, you don’t know where to start.
So you overthink it.
You wonder if it’s too boring, too basic, too opinionated, too vague.
And suddenly the 10 minutes are gone — and so is the motivation.
Here’s the good news:
You don’t need to write a thinkpiece or share your life story to post something valuable.
Sometimes all you need is a nudge in the right direction.
And if even that feels like too much? That’s literally what ghostwriters like me are here for.
These aren’t hacks.
They’re the kind of posts that make people stop scrolling, nod in agreement, and think, “Yep, I’ve been there.”
Pick one. Keep it scrappy. Post it.
You know that moment when you drop a truth bomb in a meeting and someone says, “That’s so true”?
That’s a LinkedIn post.
You’ve already done the hard part — now you just need to write it down.
If clients, team members, or even investors are asking you something over and over — there’s your next post.
Think of it as scaling your brain and building trust at the same time.
What’s something you or your business used to do — that you’ve now totally changed your mind about?
Share the evolution. People love a mindset shift.
Doesn’t have to be profound.
Something that made you pause, rethink, or laugh at how you handled it — that's enough.
You don’t need to be controversial. Just say something honest that others in your position are too polite (or cautious) to post.
Think: “Not every founder needs a podcast.” or “We scaled by doing less, not more.”
Skip the polished press release tone.
Just share what went well — and why it matters. Bonus points if you include what didn’t go perfectly.
The best ideas never show up when you’ve blocked out time to “do LinkedIn.”
They show up mid-walk. Mid-shower. Mid-meeting.
So the trick isn’t forcing yourself to sit down and write.
It’s catching the good stuff when it shows up — and getting it out of your head before it disappears.
Here’s how:
Done beats perfect.
And momentum beats waiting for the perfect thought.
If you’re a founder or exec who isn’t posting, it’s not because you’ve got nothing to say.
It’s because thinking, drafting, and editing takes energy — and you’ve got a business to run.
But visibility matters.
Your voice matters.
And showing up online doesn’t have to mean adding more to your plate.
That’s where I come in.
If you’ve got a phone full of voice notes, a head full of half-drafts, or just a gut feeling that you should be posting more — I can help.
👉🏻 Learn more about ghostwriting for founders and execs
👉🏻 Or book a quick call

November 3, 2025
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