Website terms

Effective date: 15 August 2026

Welcome and consent to these terms

  1. Welcome to axcontent.com.au (Site). This Site is owned and operated by Alice Elizabeth Xerri (ABN 62 684 183 009) trading as AX Content (referred to in these Terms as "we", "us" and "our"). These terms of use (Terms), together with our Privacy Policy, apply to all visitors, subscribers, customers and other users of the Site and our social media channels ("user", "you" and "your").
  2. By accessing and using our Site, our social media channels and any materials made available to you on or through the Site (whether available for purchase or not), you are taken to accept these Terms. You may also accept these Terms by clicking "Agree", "Accept", "Buy" or "Book" where that option is made available to you.
  3. If you are uncertain about these Terms or anything else on our Site, please contact us at alice@axcontent.com.au before proceeding with any purchase or booking.

Who can use our site

  1. By using the Site or purchasing any products or services, you warrant that you:
    1. are at least 18 years of age and have the legal capacity to enter into a legally binding contract;
    2. have read and accepted these Terms; and
    3. will comply with these Terms.

Changes to these terms

  1. We may update these Terms from time to time. We will post the updated Terms on our Site with a revised Effective Date and, where a change is material, take reasonable steps to notify you. The updated Terms apply to your use of the Site from the revised Effective Date. If you do not agree with the updated Terms, you should stop using the Site.
  2. Your continued use of our Site after the revised Effective Date is deemed acceptance of the updated Terms.

Intellectual property

  1. Our Site, products and services contain intellectual property owned by us and/or by third parties who license content to us (Third-Party Licensed Intellectual Property). This includes, without limitation, trade marks, copyright, proprietary information, designs and other intellectual property rights, as well as business names, logos, images, text, videos, audio files, graphics, other files and software (together, Content). Your access to and use of our Site, products (including digital products), services and Content does not transfer any rights, title or interest in any of the above to you.
  2. No commercial use. You may not modify, publish, transmit, sell, create derivative works from, distribute, display, reproduce or in any way exploit our Site, products, services, Content or Third-Party Licensed Intellectual Property, in whole or in part, without our prior written consent. We may immediately remove your access to our Site, products, services and Content, without refund, if you violate this clause (subject to the clause Your Rights under the Australian Consumer Law).
  3. Limited licence. Where you download or purchase our digital products or access our Content, you are granted a non-exclusive, non-transferable, limited licence to access and use them for your own personal purposes. You may not assign or transfer them to any other person without our express written consent.

AI tools and our content

  1. You must not, without our prior written consent, input, upload or otherwise use our Site, Content, digital products or intellectual property (in whole or in part) to: (a) reverse engineer, deconstruct, replicate or adapt them, including through the use of AI tools; or (b) input into, train, develop, improve or enhance any AI tool, model or algorithm. Nothing in any licence we grant you permits these uses. This clause survives termination of these Terms.

Links to other websites

  1. Our Site and social media channels may contain links to websites operated by third parties. Unless we expressly say otherwise, we do not endorse, control or approve of, and are not responsible for, the content on those websites. It is up to you to decide whether those websites and their content are suitable for you.

Privacy

  1. Our Privacy Policy explains how we collect, hold, use and disclose your personal information, and it forms part of these Terms. You can read it here: [insert link to Privacy Policy]. By using our Site you consent to the handling of your information as described in the Privacy Policy and warrant that any data you provide is accurate.

Digital products

  1. Where you download or purchase our Digital Products (for example checklists, guides, ebooks, workbooks, templates, video or audio content), you are granted a non-exclusive, non-transferable, limited licence to access and use them for your own personal use. You may not assign or transfer Digital Products to any other person without our express written consent.
  2. Once your payment has been confirmed, you will be able to download your Digital Product, and responsibility for maintaining your downloaded copy passes to you. Except as expressly stated, you have no right to modify, copy, reproduce, reverse engineer, sell or otherwise exploit any Digital Product except as authorised by us.

Refunds for digital products

  1. Because Digital Products can be accessed and copied immediately, we do not offer refunds or exchanges for change of mind on Digital Products. If the wrong Digital Product is sent to you, or a download link does not work, contact us and we will provide the correct product or a fresh link at no extra cost.
  2. Nothing in this clause limits your rights under the clause Your Rights under the Australian Consumer Law. If a Digital Product has a major problem, you may be entitled to a refund under the consumer guarantees.

Prices and payment

  1. All prices are in Australian Dollars (AUD). Unless otherwise stated, prices displayed for our digital products are inclusive of GST (as applicable), and prices for our business services are stated exclusive of GST, with GST payable in addition. Prices on the Site may change at any time without notice, purchases are charged at the price displayed when your order is confirmed.
  2. We may modify or discontinue any product or service without notice. Where we discontinue a product or service you have already paid for and it is not delivered, we will refund the amount paid for the undelivered product or service.
  3. We may offer discounted products and/or services from time to time. You may only use one discount code per purchase, and we may reject or cancel orders that combine codes. Discount codes must be used in accordance with the terms on which they were issued and cannot be exchanged for cash.
  4. You may pay by credit card or any other payment method indicated on our Site. You agree to make timely and full payment for products and services purchased. Where you use a credit card, you warrant that you are authorised to use it, and you authorise us to charge the card on file for payment balances owed. Where payment fails or is declined, we may suspend access to the relevant products or services until payment is made.

Refunds for services

  1. We do not offer refunds for change of mind, or where you insist on services being performed in a way that is against our advice. Where you have paid a deposit and we have begun work or reserved time for you, the deposit reflects our committed costs and is generally non-refundable, except as required by law.
  2. We may, at our discretion, offer a credit for other services in place of a refund where a refund is not otherwise required by law.
  3. Nothing in this clause limits your rights under the clause Your Rights under the Australian Consumer Law.

Your rights under the Australian Consumer Law

  1. Our products and services come with guarantees that cannot be excluded under the Australian Consumer Law (Schedule 2 of the Competition and Consumer Act 2010 (Cth)) (ACL). For major failures with a service, you are entitled to cancel the contract with us and obtain a refund for the unused portion, or to compensation for its reduced value. You are also entitled to be compensated for any other reasonably foreseeable loss or damage. If the failure does not amount to a major failure, you are entitled to have problems with the service rectified in a reasonable time and, if this is not done, to cancel the contract and obtain a refund for the unused portion.
  2. Nothing in these Terms excludes, restricts or modifies any consumer guarantee, right or remedy under the ACL or any other law that cannot lawfully be excluded, restricted or modified.

Electronic communications and electronic signatures

  1. You agree that you will be bound by any affirmation, acceptance or agreement transmitted through our Site, including any consent you give to receive communications from us. When you click or tick "I agree", "I consent", "Accept" or similar options electronically, your agreement or consent is legally binding and enforceable and is the equivalent of your handwritten signature.

Information, not advice

  1. Content on our Site, including digital products, blog articles and other information, is general information only. It is not professional advice for your individual situation, and it does not create a professional or advisory relationship between us and you. We are not lawyers, accountants or financial advisers, and you should seek advice tailored to your circumstances before acting on anything on our Site.
  2. We do not accept responsibility for determining whether our products and/or services are appropriate for you. We may decline to provide a product or service, and refund what you paid for it, where we believe it would be inappropriate for you or that professional advice should be sought first.
  3. Where any content or response on our Site is generated or assisted by AI tools, it is provided for general information only, may contain errors or omissions, and is not professional advice. You should not rely on it without checking, and you remain responsible for how you use it.

How we use AI tools

  1. We use AI tools to help run our business and deliver our Site, services and content, for example to assist with content, design, research, administration and customer communications. A person reviews work before it is provided to you, and we remain responsible for what we deliver.

Reviews, comments and user content

  1. We love hearing from you, on our blog, in reviews and on our social media channels. Where you submit feedback, reviews, comments or other content, you:
    1. warrant that you are the sole author and owner of the content (or have the permissions needed to share it), that it does not violate these Terms, and that you are at least 18 years old;
    2. give us permission to post or otherwise use that content on our Site, social media and other channels; and
    3. consent to us using the content in ways that would otherwise infringe your moral rights (as defined in the Copyright Act 1968 (Cth)), to the extent permitted by law.
  1. We may remove any review or comment that is unlawful, abusive, obscene or defamatory, attacks a person, discloses personal information, or is unrelated to the content being reviewed. User reviews reflect their authors' views, not ours, and we disclaim liability for content submitted by users to the extent permitted by law.

Testimonials and results

  1. Our Site may present real examples of other customers' and clients' experiences with our products and/or services for illustration purposes. Any results shown demonstrate what can be possible, they are not a representation or guarantee that current or future customers will achieve the same or similar results.
  2. Where you provide a testimonial (in any format), you agree that we may use it, along with your first name and other details you approve, on our Site, social media and other channels for promotional purposes.

Prohibited conduct

  1. In addition to any other prohibitions in these Terms, you must not use the Site or its Content:
    1. for any unlawful purpose, or to solicit others to perform or participate in any unlawful acts;
    2. to violate any law, regulation, rule or ordinance;
    3. to change, remove, deface, hack or otherwise interfere with our Site or anything displayed on it, to corrupt data or to annoy other users;
    4. to infringe any other person's intellectual property or other proprietary rights;
    5. to send spam or any other unsolicited advertising or promotional material; or
    6. to attempt to affect the performance or functionality of any computer facilities of, or accessed through, our Site.

Warranties and disclaimers

  1. The Site is provided on an "as is" and "as available" basis and, to the fullest extent permitted by law (and subject to the clause Your Rights under the Australian Consumer Law), we make no representations or warranties that:
    1. the Site will be suitable, reliable, complete, secure, accurate or fit for any particular purpose;
    2. access will be uninterrupted or free of harmful components (including viruses) or other code that may cause harm; or
    3. communications or data will always be stored without loss.

Limitation of liability

  1. To the fullest extent permitted by law, we and our related entities, and our and their respective directors, officers, employees and licensors, are not liable for any loss or expense, however arising (including without limitation any direct, indirect or consequential loss, loss of use, loss of data, loss caused by a virus, loss of income or profit, loss or damage to property, or claims by third parties), arising from or in connection with your use of, or inability to access, our Site, any interruption or outage of our Site, or content on our Site being inaccurate, incomplete or out of date.
  2. Where our liability cannot be excluded but can be limited, our liability for a breach of a condition, warranty or guarantee is limited to the extent permitted by section 64A of the Australian Consumer Law, at our option, to the resupply of the relevant services or products, or payment of the cost of resupply. Nothing in this clause affects the clause Your Rights under the Australian Consumer Law.

Our right to be indemnified by you

  1. To the fullest extent permitted by law, you agree to indemnify us and our related entities, and our and their respective officers, agents and employees, against any loss, liability, claim or demand (including reasonable legal fees) made by any third party due to or arising out of your use of our Site in violation of these Terms, your breach of these Terms or of any warranty you give in them, or your breach of any law or the rights of a third party.

Working with us one-on-one

  1. Where you enter into a one-on-one arrangement with us, we will issue you with a Services Agreement (Additional Terms) containing terms specific to that arrangement. The Additional Terms operate together with these Terms and, to the extent of any inconsistency, the Additional Terms prevail.

Breach and termination

  1. The agreement formed by your use of the Site may be terminated:
    1. by us, where you breach any provision of these Terms; or
    2. by us at any time on notice, in which case the disclaimers, limitations of liability, indemnities and IP restrictions in these Terms survive termination, and you will no longer be authorised to access the Site.

General

  1. Severability. If any provision of these Terms is held to be invalid or unenforceable, it will be read down or severed to the minimum extent necessary, and the remaining provisions remain in full force and effect.
  2. Ceasing our website. We may discontinue our Site, or exclude any person from using it, at any time. To the extent permitted by law (and subject to the clause Your Rights under the Australian Consumer Law), we are not liable for loss arising from any such discontinuance or exclusion.
  3. Assignment. We may assign, transfer or subcontract our rights and/or obligations under these Terms without notice to you or your consent. You may not assign, transfer or subcontract your rights or obligations under these Terms.
  4. Entire agreement. These Terms (together with our Privacy Policy, any published disclaimers and any Additional Terms) constitute the entire agreement between us and you in relation to your use of our Site, and supersede all previous communications and agreements about the Site.

Governing law and disputes

  1. These Terms are governed by the laws of Victoria, Australia. If a dispute arises, please contact us first, both parties agree to try in good faith to resolve any dispute quickly and cost-effectively before going further. Where a dispute cannot be resolved, you agree to submit to the exclusive jurisdiction of the courts of Victoria, Australia.