What it is:
A practical pre-publish checklist for marketers, comms teams, and in-house writers who want their blog content to be findable and readable.
What’s inside:
- Structure and formatting tips that make your post easier to scan
- Keyword and tone checks that won’t kill your brand voice
- Link, meta, and alt text reminders so you don’t miss the easy SEO wins
- No fluff. No jargon. Just things you might forget when you’re racing to hit publish
Why it exists:
Because writing the blog is only half the job. This checklist keeps the other half from falling through the cracks.