Commerce Vision is a B2B ecommerce platform designed for complex, integrated systems — think punchout catalogues, ERP workflows, and procurement automation. Smart stuff, but not exactly light reading. They brought me on to write a batch of SEO blog articles that explained these topics in plain English — without losing depth or dumbing it down.
Build authority — position Commerce Vision as a go-to source for practical ecommerce knowledge.
Simplify the complex — break down technical topics into clear, useful, human-sounding content.
Optimise for search — help their team publish evergreen, Google-friendly content that drives traffic.
SEO blog writing: Wrote 20 articles that tackled big, brainy topics in a clear and engaging way.
Image sourcing: Found relevant, on-brand imagery to support each piece and improve shareability.
Tone + structure: Developed a consistent article format that made even dry topics feel easy to follow.
🧠 Built a searchable content library full of expert insights
📚 Gave their sales team and clients helpful resources to link to
🧩 Made niche ecommerce topics more accessible for a wider audience
The Ultimate Guide to Retail Execution
The Complete Guide to B2B PunchOut and PunchOut Catalogues
What is ERP Integration? How to Integrate Your ERP System with Your eCommerce Platform
CRM Sales Automation: How to Streamline Your Sales Process for Maximum Efficiency
Maximise Your Sales Team's Potential with the Right Retail Execution Tool
How to Choose the Best Sales Automation Tool for Your Business
How Mobile Merchandising Software Can Streamline Your Sales Process