Workshop topics

🧠 From blank page to strategic plan

Content planning workshops for teams who don’t know what to say

This workshop helps your team build a content plan that actually works — balancing compliance with creativity, and getting everyone pulling in the same direction

✅ Problems this solves:
• Your team’s stuck in reactive mode, scrambling to create content last minute
• Everyone has ideas, but no one knows what’s actually allowed
• You’re either saying too much, or nothing at all
• Content is inconsistent, unfocused, or just… not doing much

📚 What we’ll cover:
• The five types of content that land in regulated industries
• What to say when it feels like you can’t say anything
• How to turn business priorities into content pillars
• Mapping 2–3 months of content in one collaborative session
• Setting realistic content goals that actually get approved

🎯 Format:
→ Pre-workshop survey to understand your team, content goals, and blockers
→ 3-hour live session (via Zoom or in-person, depending on location)
→ Includes workshop slides, editable content planning templates, and a session summary with next steps
→ Optional review of past content or strategy docs ahead of time

📝 Write once, approve fast

How to create content that clears compliance

Too many cooks? Constant rewrites? This session is built to help teams speed up approvals and simplify legal, comms, and SME feedback — without watering anything down.

✅ Problems this solves:
Content gets stuck in endless review loops
Legal, comms, and SMEs all want different things — and you're rewriting to please everyone
Final copy is watered down or delayed, even when deadlines are tight
You’re not sure how to push back on feedback (without causing chaos)

📚 What we’ll cover:
How to structure content so it clears compliance on the first go
What an effective approval process looks like (and how to set one up)
Feedback frameworks: how to give and receive input that’s actually helpful
Shared language that helps legal, marketing, and SMEs speak the same content dialect
Tools, templates, and checklists to stop rewrite hell before it starts

🎯 Format:
→ Pre-workshop content audit or questionnaire to identify your main approval pain points
→ 3-hour live session (via Zoom or in-person)
→ Includes a compliance-friendly content checklist, approval workflow template, and feedback guide
→ Summary notes post-session with clear recommendations for improving your internal process

📢 Get everyone saying the same thing

Content alignment for cross-functional teams

Stop reinventing the wheel with every asset.
If your content sounds different across teams, channels, or writers — this session helps you create a shared messaging foundation that everyone can stick to.

✅ Problems this solves:
‍•
Every team or writer is saying something slightly different
You’re reinventing the messaging wheel with every new asset
Tone of voice varies wildly between channelsBriefs are vague, inconsistent, or missing altogether

📚 What we’ll cover:
How to build a “messaging spine” your whole team can use
Ways to simplify complex topics without dumbing them down
Tone-of-voice guidelines that people actually follow
A briefing system that keeps everyone on-message (and on track)
Collaboration frameworks to bring marketers, SMEs, and writers into alignment

🎯 Format:
→ Pre-workshop review of your existing messaging, briefs, and recent content
→ 4-hour live session (via Zoom or in-person), with a hands-on working section
→ Includes messaging framework template, sample brief, and tone-of-voice mini-guide
→ Summary doc post-session with aligned messaging examples and action items

Not sure which is right for you?

Contact us for a free 15-minute clarity call.

Frequently asked questions

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Need a hand with the hard stuff?

Book a free scoping session.
Useful even if we don’t work together.

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