Strategy & planning.

Need help planning your content? Check this out.

What’s included?

Drive better results through content. In every strategy package, you’ll get:

In-depth briefing

We’ll have weekly meetings to discuss your current strategy, goals, and ideas.

Content plan

I’ll include a breakdown of prompts for your platforms and a full content plan for you to execute.

Actionable recommendations

I’ll cover any other digital marketing efforts you should include outside of content.

Strategy packages.

Your options.

Blog content strategy

Contact for quote

Includes:
✔ Blog content audit
✔ Key competitor research
Goals & KPIs
✔ Content pillars
✔ 3 month content plan
✔ Recommendations for measuring success

Case study strategy

Contact for quote

Includes:
✔ Case study audit
✔ Key competitor research
Goals & KPIs
✔ Template creation
✔ 3 month case study plan
✔ Recommendations for measuring success

Web content strategy

Contact for quote

Includes:
Complete content audit
✔ Key competitor research
Goals & KPIs
✔ Content pillars
✔ Content style guide
✔ Case study template creation
✔ 3 month content plan
✔ Recommendations for measuring success

Complete content strategy

Contact for quote

Includes:
✔ Web content audit
✔ Key competitor research
Goals & KPIs
✔ Content pillars
✔ Website content plan
✔ Recommendations for measuring success

Tone of voice/ style guide

from $2,500

Includes:
Language and terminology preferences
Writing guidance
Punctuation usage
Capitalisation usage
Abbreviations
Number usage
Examples of recommended phrases

The process.

Step 1 - Consultation

We'll chat about your business, what services you're after, timing, and next steps.

Step 2 - Onboarding

Once your contract is signed, we’ll talk through timelines and priorities.

Step 4 - Approval

We’ll agree on an approval process that suits you.

Step 5 - Live

All approved! Your strategy will be delivered in the agreed-upon format.

Step 3 - Creation

I’ll start putting together your strategy.

Need help to execute your strategy?

Grow your business through SEO content that drives results.

Why choose AX Content?

When you book with me, you’re not just hiring a content marketer – you’re gaining a partner and a friend. I’m all about building relationships with my clients, not just ticking off tasks on a to-do list. Your success is my success, and we’re in it together.

A network of creatives

I’ve got an extensive network of creative minds around me. So when you work with me, you’re tapping into a pool of diverse talent.

Speaking their language

Understanding your audience is at the core of what I do. I’ll dive deep into your ideal customer, and create content that speaks to them directly while aligning with your goals and values.

Ongoing support

Our content doesn’t end when you hit ‘send’. I’ll be here giving you content ideas, keeping you in the loop on the latest trends.

Genuine care

I genuinely care about your success. Your goals become my goals, and I'm not just saying that. It's not about the numbers; it's about seeing you kick goals and celebrating together.

Quality over quantity

I keep it exclusive, working with only a handful of clients at a time. That means you get all of me – my attention, my expertise, and my years.

Alice Xerri - AX Content - Freelance Copywriter

The help you need, when you need it.

"Alice is, without exaggeration, one of the best I’ve ever worked with.”

– Lucy Jasper
Head of Marketing, DisplaySweet

Learning hub.

Read my latest posts.